About Us

Welcome to Hard Time Clothing— where humor doesn’t need a warning label and nobody’s babysitting your feelings. We create bold, high-quality apparel and gear for people who think laughter should be real, risky, and never watered down. If your group chat thrives on roasts, unfiltered honesty, and “we definitely can’t say this in a meeting, but we might” energy, you’re in the right place.

Our pieces are made for people who can take a joke — and own it.  Gifts for that friend: the one who’s unroastable, the sibling who’s been talking smack since childhood, or the co-worker who laughs before HR can draft an email. And for people who see a design and think, “Yep… that’s me,” and confidently buy it for themselves — because self-awareness and good taste are power moves. Every item is made with comfort, quality, and longevity in mind, so the joke lasts — and so does the gear.

Perfect for birthdays, trips, holidays, or any hangout that needs a little playful honesty, our stuff brings the kind of fun people remember. If your crew believes humor is a love language, that being offended is optional, and that laughing at ourselves keeps life interesting — welcome home. Grab something, tag the lucky target, and go on… give ’em a Hard Time!